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PROGRAM FOR YOUNG WOMEN TO FIGHT THE CONFIDENCE GAP THROUGH FLASH MENTORING
Starting November 2023, Kérastase, the leading professional luxury haircare brand worldwide, is launching Power Talks: a three-pillar, impact-driven program designed for women (aged 18 to 29) and delivered by women.
The program’s aim is to help young women forge greater confidence, develop career-advancing skills, leverage meaningful networks, and ultimately uplift other women around them. The initiative is co-created with the British Chamber of Commerce in the Czech Republic, dedicated to fostering UK-Czech business relations, empowering women through well-established mentoring programs since 2011, and passionately advancing gender diversity.
At Kérastase, we believe that a woman doesn’t just want stronger hair, she wants to be a stronger woman. Our mission goes beyond hair care and it felt natural to work on fighting the confidence gap, to keep on expanding a woman’s potential.
POWER TALKS IS BUILT AROUND THREE KEY PILLARS
Mentoring
Young women to grow their confidence, so they can define and achieve success on their own terms.
Inspiring
All women in their journey towards confidence through powerful, confidence-building events and content featuring inspiring female figures.
Training
Kérastase employees to fight unconscious bias and foster self-confidence in the workplace.
FOCUS ON FLASH MENTORING
WOMEN WHO HAD A MENTOR ARE 74% MORE LIKELY TO BE VERY SELF-CONFIDENT.
YOUTH WITH A MENTOR ARE 130% MORE LIKELY TO HOLD LEADERSHIP POSITIONS.
Together with BCC, Kérastase will implement “flash mentoring” programming, based on the idea that one powerful conversation can have a profound and enduring impact.
Our approach will pair mentors and mentees together for short-term, targeted, skills-based mentoring. A flash mentoring experience will typically be conducted through a one-to-two model, contained within a single structured session that will allow mentees to more quickly acquire the kinds of experience that lead to confidence.
Topics of Flash Mentoring
Topic 1:
Recognize What
You’re Good At
Topic 2:
BE KIND TO
YOURSELF
Topic 3:
Learn to be
assertive
Topic 4:
Start saying
“no”
Timeline
8/3 Registration opens
6/5 Registration closes
16/5 Mentees annoucement
21/5 at 5 PM Mentoring navigation session
23/5 at 5 PM Main flash mentoring session
APPLICATION PROCESS: How to get involved
Step 1
Choose yourself a topic.
Step 2
Step out of your comfort zone and shoot a one-minute video or fill out the application form where you explain why you want to take part in this program and why you chose this topic.
Step 3
Send the application.
Spring power talks launching soon. Registration opens on 8 March.
Do you want to stay updated? Write down your email address and we’ll stay in touch.
Gallery
About kérastase
Kérastase is the world’s leading luxury professional haircare brand. Since 1964, the brand has been offering exquisite products and bespoke, in-salon treatments, all powered by scientific expertise and professional knowledge. It is now present in more than 60 countries with a community of about 150,000 hairdressers. Kérastase adopts a care-first philosophy that extends beyond its products: to care for all hair types and all individuals, as well as the world we live in. Join the conversation about Power Talks on Instagram by tagging @kerastase_official, #PowerTalksCZ and #PowerTalks.
About bCc
The British Chamber of Commerce in the Czech Republic, established in 1997, is dedicated to fostering UK-Czech business relations. Through events and education, BCC facilitates networking and knowledge exchange. For over a decade, BCC has been at the forefront of empowering women in their personal and professional endeavors, firmly believing in the power of mentoring. BCC’s well-established mentoring Program, running successfully since 2011, stands as a testament to the commitment to advancing gender diversity and helping women discover their potential.
Because BCC believes in the transformative power of mentoring, we are delighted, in partnership with Kérastase, to introduce “Power Talks Flash Mentoring” as an exciting addition to our initiatives.
